How to drive down ratings and lose readers

I was thinking about the curious case of the shot that the press can't stop hearing. Maybe they'd be happier if Cheney had held a press conference and shaken his finger at the camera and said "I did NOT shoot that man, Mr. Whittington."

Yeah, that would have been more like it. Instead, they just keep boring us all for another week. They don't seem to understand that the public couldn't care less about inside baseball like how the White House should handle insignificant stories.